PayPal in talks with Pinterest for an acquisition deal worth $45 billion
Sources have revealed that PayPal has offered a whopping $45 billion to Pinterest, a digital pinboard site. If realized, this will become the biggest social media acquisition, handily beating Microsoft’s acquisition of LinkedIn for $26.2 billion in 2016.
PayPal seems to be hedging its bet on the exponential increase in online marketing sales to social media visibility. PayPal’s alleged price tag for the deal comes at a hefty 26 percent premium to Pinterest’s market price as of Tuesday. Analysts argue that e-commerce platforms like PayPal are hoping to capture a large segment of the e-commerce market through mergers and acquisitions with social media companies like Pinterest.
That said, neither parties have as of yet announced or responded to requests for comment on this supposed deal. Bloomberg news had first broken the news about the ongoing negotiation on Wednesday. So, analysts lay caution that since no deal has been finalized, the terms and conditions might change when the negotiation gets signed on the dotted line!