OUTREACH WINS 12 AWARDS AT FLAME AWARDS ASIA 2024
Team Outreach celebrated their win at the Flame Awards Asia 2024, which took place at Vivanta by Taj, Surajkund, Delhi, India. Represented by Outreach, Lemon and DigitalIn, our team secured 12 prestigious awards: 5 Gold, 6 Silver and 1 Bronze. Our award-winning campaigns showcased a diverse portfolio of esteemed clients, including Unilever, PepsiCo, Ncell, Standard Chartered Bank, Tencent and Double A. This achievement highlights our young team's innovative and creative prowess in delivering impactful marketing solutions.
Ujaya Shakya, Founder of Outreach, expressed his pride and gratitude for the team’s performance: "We are incredibly proud of our young team. Winning these awards is a testament to their innovative spirit and dedication. It reflects our commitment to delivering outstanding results for our clients. A huge shoutout to our amazing client leadership and brand teams - your trust and partnership fuel our drive. Together, we are setting new benchmarks in the Nepali advertising and creative industry and taking our work beyond Nepal's borders."
This year's Flame Awards Asia saw a surge in international entries, with Nepal leading with 17 wins, followed by Bangladesh with 15.
Instituted in 2006, the Flame Awards honor the best marketing and communication projects across India and Asia. The 13th edition, organized by the Rural Marketing Association of India (RMAI), celebrated innovative and impactful campaigns, with Ernst & Young (EY) overseeing the event's official tabulation. The jury, chaired by Nikhil Sharma, MD of Perfetti Van Melle (India), comprised 28 business leaders, brand custodians, marketers, media and advertising professionals and marketing experts.
Founded in 2003, Outreach is a marketing services firm based in Kathmandu, Nepal. At Outreach, we believe that advertising today is about creating Business Driven Ideas. Each piece of work we produce aims to strengthen the symbolic and emotional bond with consumers. Our approach leverages culture, creativity, data and technology to benefit clients across both urban and rural Nepal. Recognized as one of the most progressive agencies, Outreach has been a four-time finalist for "Campaign South Asia Independent Agency of the Year" and remains the sole winner from Nepal. Following the 20th anniversary, Outreach has undergone a rebranding exercise, embracing “The Sherpa Philosophy.” This new direction leverages deep understanding of Nepali culture and local market dynamics to lead brands to success.