Role of Data Analytics in Optimizing Brand Value – A Case study
Considering the insightful inferences that can be drawn by processing large vo…
The Kedu Initiative – Youths on a Mission to make Nepal Prosperous
Kedu Initiative, a multipurpose company, is a venture by Nepali youths who hav…
Wokewashing: Ethical conundrum for brands
Brands, at the end of the day, want to make money. In this pursuit of business…
Negative consequence of Metoo on corporate and personal brands! Need for correction?
Johnny Depp has prevailed over Amber Heard in a court, where the jury unanimou…
This 86 Year Old Ad in a Nepali Newspaper will Amaze You
The Nepali advertisement industry has come a long way since its inception as a…
5 Movies Every Marketer Should Watch
Movies offer an escapade for those looking to lay aside the mundane qualities …
